Get Your Organic Chili At the Super Bowl
SustainableBusiness.com News
Football fans at the Super Bowl this weekend will be treated to the first organic foods served at the event. Farm Aid, probably best known for one of its founders, Willie Nelson, is headed to the Super Bowl with its homegrown chili.
Their commitment is to provide a fair price to farmers that produce local or organic food and engage in ecological practices such as grass-fed meat or GMO-free food. They serve the food in compostable or recyclable packaging.
Since 2007, Farm Aid's annual concert has distinguished itself as the first major concert event to serve family farm food in concessions and backstage. More than 100,000 concert goers have eaten this food, including organic hot dogs, local burgers, and farm-fresh corn on the cob. Willie Nelson, Neil Young and John Mellencamp organized the first Farm Aid concert in 1985 to raise awareness about the loss of family farms and to raise funds to keep farm families on their land. Since then, Farm Aid has raised more than $39 million to promote a strong and resilient family farm system of agriculture.
