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Old 05-17-2019, 03:18 PM   #469
C0LLETTE
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Branding.

Love the "The Patient Protection and Affordable Care Act".
Hate "Obamacare".

Love "Social Democracy".
Hate "Socialism".

Just a thought:
I think many would support "social democracy" if they really understood what it meant and it didn't have the word "social" in it to raise the spectre of "socialism". Branding seems to work in America so maybe it's time to rebrand and move ahead.

Or, just wait it out:
"The big story here is the growing enthusiasm for socialism among younger Americans. Whereas only 27 per cent of over-65s have a positive view of socialism, according to an Axios poll conducted in January, 61 per cent of those aged 18-24 do."
Which doesn't mean everyone understands the term ( some thought it meant being "sociable") but at least it's in the right direction.

Globe and Mail May 17, 2019
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